SA Group extends partnership with Glamorgan

21 Jan 2022 | Sponsorship

Glamorgan Cricket is pleased to announce that long-term partners, SA Group, have extended their sponsorship agreement with the Club for another year.

The digital and cyber security experts will continue as the lead sponsor of our LV= County Championship shirts with their logo adorning the front of the tops, while their brand will also feature on the back of the Vitality Blast and Royal London Cup kits.

SA Group have also committed to sponsor the SA Group Stand, formerly the Riverside Stand, this season and continue as box holders at Sophia Gardens.  

SA Group have played a leading role in providing cyber-security, digital strategy & technical solutions at Sophia Gardens. Most recently, SA Group delivered a Digital Transformation Strategy and Roadmap that will form the basis of the Club’s digital solutions for the next five years.

Head of Commercial, Huw Warren, said: “We are delighted that SA Group have signed a new sponsorship deal with the Club and remain as a kit partner this season.

“The partnership has been truly mutually beneficial to both parties with Glamorgan providing SA Group with brand exposure throughout the UK and even wider, while their expertise and knowledge has been invaluable to our ongoing digital transformation project at the stadium.

“We look forward to working with Jeremy and his team this season and welcoming them back to Sophia Gardens.”

SA Group Director, Jeremy Osborne, said: “We are delighted to announce our continued partnership with Glamorgan Cricket.

“It’s extremely useful having access to an exclusive hospitality area where we can regularly meet with clients and network with other local businesses.

“The team achieved some brilliant results last season, and we look forward to the return of live sport and soaking up the vibrant atmosphere at Sophia Gardens in the near future.”

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