Glamorgan Cricket and Cricket Wales were accredited by Diverse Cymru at their Cultural Competence Awards at City Hall, Cardiff, in recognition of our commitment to cultural awareness and embedding equality into our operations and services, aligning ourselves fully to Welsh Government’s Anti-Racist Wales Action plan.
Diverse Cymru is a Welsh charity committed to supporting people faced with inequality and discrimination because of: age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex and sexual orientation.
Their vision is to help create a nation without prejudice or discrimination, where every person is equal and diversity is celebrated, and our mission is to eliminate discrimination and inequality.
Community and Development Manager for Glamorgan CCC and Cricket Wales, Mark Frost, said: “I am so pleased that we have received this standard from Diverse Cymru.
“This has been a whole club effort over a long period of time. Using the support of Diverse Cymru and previous work with Investors in Diversity has meant that we have really upped our game so that the visitor experience at Sophia Gardens is as good as it can be for everyone whatever their background.
“Glamorgan Cricket set out to do three really clear things with our EDI work – these are.
- To make sure that our staff are well trained and more culturally aware to be sensitive to the different needs of our customers.
- To diversify the talent coaching workforce so that young cricketers and parents from ethnically diverse backgrounds feel comfortable and confident.
- To ensure that ANYONE that visits the stadium feels welcome and at home.
“To support all of this we took very seriously the subject of listening to several focus groups and will continue to do this as we seek to make cricket the most inclusive team sport in the UK.”